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Nova Showroom

Nova Showroom is an agency in the footwear sector, clothing and accessories since 1990, operating in Campania and throughout Italy.


The goal of the rebranding project is to create a new modern image and consistent with the new communication needs, and that it reflects fully the values and services that Nova provides customers represented.


The star, which has always characterized the image of Nova, in the new proposal becomes a bright spot that fits and ranks at the top of the box in which it is contained.
The diagonal that joins the star to the letter ā€œVā€ becomes part of the brand identity, creating boxes for text bodies and cut windows for images.
Logo and brand language perfectly represent the mission of Nova: give maximum visibility through their own channels of representation, by adapting the offer according to customer requirements.

Location
Naples - Italy

Type
Rebranding

Date
2019